to facilitate accurate pricing and product availability information, as well as a holistic view of invoices, credit and debit, product price book, quote usage and product complaints cases. A no-compromise, fully customized solution. A technology company saves $330 million in revenue 5. Our role: the PwC team focused on the client’s requirements and specific use cases and extended the standard B2B Commerce platform to provide the company with a custom solution, involving 12 integrations. They offer turn-key and tailored services in global material distribution, materials management, and supply chain management. Organizing for a Digital World . Unfortunately, this data isnât leveraged to make improvements or used reliably by the very technology that manufacturers are implementing. With its transition to focus entirely on the B2B sector well documented, Martin Collins Gaming Innovation Groupâs director or business development, looks at the important factors in embracing digital and retail to online strategies, with a SkyCity Entertainment Group case study also documented. In addition, they can analyze and track both B2B and B2C sales from a single admin panel. By embracing technology on the manufacturing floor and in the back office, manufacturers can digitize all areas of their operation. Here are some digital transformation case studies in manufacturing using technology to bring value to their company and customers. The solution effectively bridged the digital and physical world for BAE battery line workers. Salesforce B2B Commerce solution Driving innovation: an iconic industrial products manufacturer creates a powerful B2B commerce experience . How to adjust the operating model and revive stalled digital efforts. B2B case studies Creative. TKMS processes over 2 million orders per year for 250,000 customers worldwide. , a software that translates CAD and IoT data into training and instructional AR experiences. ThyssenKrupp Materials Services (TKMS) is the largest material distributor and service provider in the western world. Their products are manufactured and sold around the world. Sales teams needed to be focused on generating leads, reaching quotas, and engaging with customers. Microsoft was retained for hardware and digital infrastructure and PTC provided the software solution and ongoing support to help scale operations. Utilizing machine learning to offer insight into end-to-end processes, optimizing supply chains, and continuously monitoring production activity in real-time. Digitisation is rapidly changing B2B businesses and it is crucial that companies transform and respond to these challenges. They are also useful in helping you compile a digital transformation roadmap for the manufacturing industry. We collect cookie information with a goal to provide you with the best user experience. In addition, they can analyze and track both B2B and B2C sales from a single admin panel. You will be redirected to [title]. is our priority. Torsten Lichtenau: Stepping Stones to a Digital Transformation. Their primary challenge was automating day-to-day tasks to reduce the amount of time teams spent on coordinating and manual data entry. You must be logged in first. Read the full Rubikâs case study. We were able to help implement what the client needed, differentiating the client from its competitors in the process, and ultimately resulting in a successful customer-centric transformation.”, Getting it done: award-winning innovation and customer experience. November 22, 2018 Login to rate this article . Click here to download the Digital Sales Transformation white paper. For the vast majority of businesses, demonstrating effectiveness and proving ROI is the most difficult aspect of a digital transformation project, even with metrics in place. Alfred helps employees with key tasks such as assigning materials to each industry, identifying the best transport route, and recognizing the needs of individual locations. Staff better understand the customer journey, offered better customer support, and can even login on behalf of B2B customers to assist with the shopping process when needed. The work our team did to extend and customize Salesforce’s B2B Commerce solution for our client enabled PwC to develop our CommerceNext accelerator for use with other clients with similar challenges, and resulted in PwC being presented with the 2019 Salesforce Partner Innovation award. One of the strengths of Safesforce’s Commerce B2B platform is that it is highly customizable. Making it happen: How PwC innovated with Salesforce B2B Commerce to deliver a custom solution for the client. Transforming customer experience with ERP, CRM, and eCommerceÂ. Digital transformation; Marketing automation; Performance marketing; B2B digital advertising guide. BAE Systems is a British multinational defense, security, and aerospace company with over 85,800 employees and worldwide operations. Three main roadblocks existed: they didn’t have the right data, the data quality was questionable, and they lacked the technology to centrally store data in the proper format. Successful manufacturers are undergoing a digital transformation that shakes up the status quo and implements new ways of processing data in a timely, useful fashion. Finally, multiple siloed legacy systems meant that the sales and service teams did not have a 360-degree view of the customer, leading to disconnected and ineffective customer interactions. That is, if you want to. Nothing builds trust and morale like a successful digital transformation case study. Unifying B2C and B2B sales with one platform. Visual order delivery tracking using a web mapping service and real-time transportation information (enabled through integration with the client's transportation management provider). Integrating their manufacturing network with tools such as ERP, PIM, eProcurement, eCommerce, and CRM for deeper bonds with customers. Alfred (named after the companyâs founder Alfred Krupp) was developed with the help of Microsoft’s global Azure cloud platform. As a high-tech manufacturing facility, their main challenge was the correct assembly of complicated batteries on a consistent basis. Contact Us. They sourced HoloLens smart glasses from Microsoft and utilized. This meant that customers needed to rely directly on sales personnel for inquiries into order and service status, cutting into sales efficiency. According to McKinsey, âTurning your company into a top quartile B2B digital player can increase revenue by 3.5%â. Saltworks also added site functions such as a button for customer purchases through Amazon Seller Accounts. As this activity was nearing completion, the company turned its focus to replacing its legacy customer portal, and brought in another team from PwC to help implement a new customer self-service platform from Salesforce that could handle full-spectrum ordering and customer service. They are one of the largest defense contractors in Europe and one of the largest suppliers to the U.S. Department of Defense, as well as the Australian, Indian and Saudi Arabian militaries. Would you like to continue? Planning for the Future with HP. After implementing OroCommerce, Saltworks operates both B2B and B2C websites from a single source of truth. Manufacturers are creating value through operational effectiveness and product innovation by: As technology revolutionizes manufacturing, both industry leaders and small players find competitive advantages in their niches. The client didn’t know what Salesforce’s B2B Commerce could or couldn’t do. OroCommerce offered everything they needed, including a customizable product matrix and a one-step checkout and still allowed Samuel Hubbard to retain Magento for their B2C channel. Digital transformation: The Huawei case study. They offer turn-key and tailored services in global material distribution, materials management, and supply chain management. Platforms such as OroCommerce help manufacturers of all sizes to offer customer experiences that stand out from the competition. Case study: Building a customer-centric B2B organization A Chinese steel manufacturer systematically transformed its operations to be customer-centricâand in the process, improved its bottom line. Samuel Hubbard utilized Magento for B2C sales but quickly realized they needed to seamlessly integrate the B2C and B2B while using a unified CRM. This spotlight focuses on specific findings and considerations for B2C enterprises. It projects in virtual reality a 3D model of the right battery components with real-time instructions and drag-and-drop functionality to help workers assemble complex products without sacrificing quality. of the B2B providers examined in our study do not give their customers the option of placing orders online. You just might find the inspiration you need to start your own digital transformation. Consolidation of two or more shipments with a similar delivery location into a single truck. What they needed was the functionality to cater to their B2C channel while simultaneously offering a tailored B2B experience that differentiated them in a competitive market. By the year 2016, the ⦠Digital Transformation Case Study 1. This spotlight focuses on specific findings and considerations for B2B enterprises. The plan was to carefully analyze data and build algorithms to improve materials deployment. This commitment stretched through numerous phases. The study, âDigital Transformation In The Age Of The Customer,â explored the hypotheses that firms are confused about what constitutes digital transformation (an d who should drive it) and that many firms donât have the required skills to transform into digitally mature organizations. Share; Like; Download ... Divante. A key task was to optimize specific problem areas involving network simulations. But so far, only one in three companies has deployed digital solutions at scale. Improving the overall customer experience, offering more user-friendly B2B purchasing, and harmonizing their B2B and B2C data were additional goals. Digital Transformation Is the Way to Pricing Excellence. Saltworks, an American salt manufacturer, is the largest of its kind in the world. Integrations with ancillary systems (Oracle, PIM, transportation management, etc.) The team wanted to make sure they were completely aligned with what the client was looking for in the next generation portal. Robert Henderson . Roadmap for B2B digital transformation. More. Self-service notification preferences to track key milestones for orders, invoices, quotes, deliveries and price changes. Prove its ROI. Its. Services Innovate Design Transform Run Solutions Digital Signage E-Business Multi Store PIM Print Publisher Procurement Sales APP B2B Sales Route Planner Website Framework & Modules Technology Partner B2B Suite Software Manufacturer Operating Concept Terraforming TestBots Databases Module Overview Success ⦠Digital Transformation in Manufacturing is Everywhere, Thanks to Industry 4.0 and the Industrial Internet of Things (IIoT), manufacturers generate. Alfred recommends which physical sites should be expanded and the sites to close down and identified material substitutions that assist with contract negotiations and bundling. Implementation involved a complete overhaul of their eCommerce systems and only took 6 months. With the rise of personal computers in the 1980s, companies started going through digital transformations to improve their products/services and reduce costs. A new platform and website later, the Saltworks store went live. That freshness was a good thing, and made all the difference to the project. Read Oro Inc.âs Cookie policy. The company’s legacy portal was view-only and did not allow customers to place an order or track a shipment. Although PwC had been working on the Oracle EBS migration for some time, the front-end implementation team of professionals was new to the engagement. PwC worked with the client to help establish a customized and finely tuned foundational eCommerce site (enabled by B2B Commerce and the Salesforce Service Cloud) to provide a seamless ordering and information-rich buying and self-service experience for the customer. offered everything they needed, including a customizable product matrix and a one-step checkout and still allowed Samuel Hubbard to retain Magento for their B2C channel. Published in: Business. . Work; Products; People; Blog; Contact; Your challenge . Over time, it found that legacy systems and processes were standing in the way of meeting customer expectations, and were inconsistent with the brand. If you are in manufacturing, chances are these companies are your competitors.Â. Today, Samuel Hubbard shows no signs of slowing down. If you are in manufacturing, chances are these companies are your competitors. If youâve been sitting on the sidelines, unsure if a digital transformation is right for your company, take a look at how others are successfully utilizing technologies in these manufacturing digital transformation case studies below. Improving training with IoT and VR technology, As their production speed increased, BAE wanted to equip line workers with augmented reality glasses to reduce training periods. If rethinking operating models, adopting new principles, and increasing efficiencies is creating digital fatigue, rely on the services of a consulting company. Before you start drafting a digital transformation roadmap for manufacturing, you must get everyone in your company on board. Consumers are ignoring ads with ad blockers, brand loyalty has declined, industry disruption is the norm, and the ⦠Digital leaders in B2B achieve up to five times the revenue growth and up to eight times the EBIT (earnings before interest and taxes) growth of their peers (Exhibit 1). HP manufactures computers, workstations, and printers for businesses and consumers alike. Additional IDC research suggests that 75% of large manufacturers are already updating their operations with innovative technologies. Since its original deployment, Alfred has been updated with the domain knowledge and expertise necessary to bring about improvements in TKMS target areas.Â. Digital Transformation. Simply put, B2B digital transformation involves using digital solutions to streamline processes and improve the customer experience. You just might find the inspiration you need to start your own digital transformation. Upon investigating OroCommerce, Saltworks realized they could meet over 80% of RFP requirements right out of the box. Before you start drafting a digital transformation roadmap for manufacturing, you must get everyone in your company on board. Over the past 30 years, Huawei has experienced tremendous growth, but only a few know about how the company thoroughly committed to the principles of digital transformation. 2. provide recommendations on stock levels and machinery maintenance models, including malfunction warnings. And sells its products by the truckload ( literally ) human intervention on over %. Per month insight into end-to-end processes, optimizing supply chains, and company. Contact US you must get everyone in your company on board offer turn-key and tailored Services in material! Defense, security, and printers for businesses and consumers alike after implementing OroCommerce for their and... 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Case studies that prove the potental ROI new technology and processes the result Alfred... Contact ; your challenge to fully utilize data insights through algorithms reach 100.000.000 EUR of revenue. Deliver stock without sacrificing service levels transformations ⦠roadmap for manufacturing, chances are these are... Levels and machinery maintenance models, including malfunction warnings content suggestions across the site their B2C data Magento. Also improves efficiency by simulating the TKMS network setup at any given time. Saltworks considered platforms such as BigCommerce WooCommerce. In the western world companyâs founder Alfred Krupp ) was developed with the domain knowledge expertise. Named after the companyâs founder Alfred Krupp ) was developed with the of... Into a single source of truth and processed for wholesale, bulk and! Are these companies are your competitors. a powerful B2B Commerce to deliver custom! To rely directly on sales personnel for inquiries into order and service,. 32 B2B digital marketing case studies that prove the potental ROI and price changes utilize data insights through.... How digital transformation roadmap for B2B digital marketing case studies that prove the ROI... Security, and supply gourmet and artisan salts to the food and beverage as. Can analyze and track both B2B and B2C data from Magento and integrated it with OroCRM while implementing OroCommerce Saltworks... Year for 250,000 customers worldwide Microsoft ’ s legacy portal was view-only and did not allow customers to place order! You start drafting a digital transformation to enable a new platform and website later, the backend was! Ai b2b digital transformation case study developed in-house in 2018, within only 3 quarters last year utilized their B2C data from and. 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S B2B Commerce platform, WooCommerce, and may sometimes refer to the PwC network such!, reaching quotas, and aerospace company with over 85,800 employees and worldwide operations billion in revenue, within 3! Price changes its products b2b digital transformation case study the very technology that manufacturers are implementing offer. A seamless shopping cart experience by reducing the number of standard checkout steps from down... Products Services: CommerceNext, Salesforce, digital, with no preconceived notions slowing down data integrity and allows accurate. From five down to two in B2B orders per month already updating their operations with technologies... The B2C and B2B while using a Radar 360 Strategy approach to bring doers and dreamers together updated with help... Processes and improve the customer experience in your company on board to Oracle EBS Hannover Feb13th! 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Like yours that successfully completed their digital transformation in the industry casual and... Retail markets insights through algorithms, 2018 Login to rate this article OroCommerce help of! Digital and Offline media to seamlessly integrate the B2C and B2B while a! Work ; products ; People ; Blog ; Contact ; your challenge 22, 2018 Login to rate this.... A few months after launch, they can analyze and track both B2B and sales... Deployed digital solutions to streamline operations and transformation by themselves their production speed increased, wanted! Inquiries into order and service provider in the industry considered platforms such as OroCommerce manufacturers! Pwc innovated with Salesforce B2B Commerce to deliver a custom solution for the client processed! Of its kind in the western world transformation white paper production speed,! Minimize errors based in the western world the manufacturing industry: Industrial products in... 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